Google’s 300 Million User Olympic Experiment

Google’s Enormous Olympic Experiment Google have launched lots and lots of Olympic content within their main search results. They have also created a neat user interface to join all of this together and, in doing so, have essentially created a giant Olympics ‘website’ with tens of thousands of pages, all integrated directly among search results …

The Amazon Percentage Trick

The Amazon Percentage Trick Can you spot the numeric trick Amazon is using in the image below? It tricked Techdirt  into saying “books increased between about 4,000% and 6,500%. Yes, that’s multi-thousands of percent increases”. Amazon have gained masses of PR & links as a result of this simple little trick over the years, and …

12 Large Companies Who Don’t Own Their Main Domain

12 Companies Who Forgot to Buy Their Dotcom Domains I’ve helped a few companies buy ‘their’ domain names from other owners over the last few years. Usually it’s either ‘very easy and expensive’, ‘hard but cheaper’, or just ‘totally impossible’. Here’s a very quick post showing some dotcoms who likely fit into the ‘impossible’ category, …